A Google Ads (AdWords) workshop can prove to be extremely rewarding for your company and the employees, as Google Ads is an incredibly important tool in connection with online marketing. By increasing the level of knowledge in your organization, the opportunity is created to increase the return on investment in Google Ads, as the responsible people in the marketing department become even better at using it.

Our Google Ads courses and workshops are held by our Senior Danish SEO and Google Ads Specialist Thomas Jaskov, who comes to your company’s location. Thomas has many years of hands-on experience with Danish and English Google Ads for some of Denmark’s largest companies. He has also written a popular book about Google Ads, and has also taught groups of between 20-30 students at IBC Kolding, where Thomas was previously attached as an external teacher in, among other things, Google Ads. In short: You are in safe hands!

Before the Google Ads course or workshop is held, our expert, Thomas Jaskov, will review one or more topics that we will agree on in close dialogue with you. This start-up phase takes place, as mentioned, before the event is held. It is our experience that this approach is the best approach to ensure that the benefit is maximized for your business.

Popular topics that we often cover at our Danish Google Ads courses and workshops include how to correctly set up a Google Ads account, how to work with remarketing in Google Ads, how to do keyword research (read also the article: “How to make a keyword analysis“), YouTube advertising, setting up Danish Microsoft Ads (Bing Ads), setting up goals and conversion tracking, conversion rate optimization (CRO) and much more. The most important thing for us is that you get the knowledge you demand.

As far as language is concerned, the workshop can be held in either Danish or English (You make the decision about which language will be best for you. We naturally adapt our teaching material according to the choice you have made). The program is typically spread over 1-2 days, and is held at your location. The best result is achieved if there are between 1-5 participants in the Google Ads workshop.

The structure of the workshop is usually that Thomas is telling, explaining, giving examples and allowing all kinds of questions. In this way, we ensure that everyone gets a good understanding of the important knowledge that can be used in the organization right after the workshop is completed. If you also want to be more hands-on in the workshop and have a more direct participation along the way, we can also arrange practical tasks for the participants. We will of course uncover this during the dialogue. Should you have concrete challenges in your Google Ads account, or have a desire for higher conversion rates, we can of course also take this as a starting point and come up with solutions and ideas.

Is a Danish Google Ads Workshop something for you?

The great thing about a Danish Google Ads course or a workshop is that in the future, you will in many cases, be able to avoid having to ask for help from a Danish Google Ads agency, as you yourself get the tools and the knowledge that enable you to carry out the tasks in question. It can therefore be a very good long-term investment to increase the level of knowledge among employees. At the same time, our experience tells us that employees typically find these workshops interesting and exciting. The employees learn practical skills that they can take with them when they have to work with Google Ads again. If you think that a Danish SEO workshop (SEO course) is more what you need, then of course that is also something we can help you with. Both Danish Google Ads and Danish SEO are our absolute core competences, and we also hold courses and workshops in SEO.

If a Google Ads workshop sounds interesting to you, don’t hesitate to contact us today for a non-binding chat about how we can help you and your organization raise your knowledge level so that you become even better at using Google Ads in everyday life.